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Shop Owners, You Don't Have To Do It Alone

Elite is one of the auto repair industry's original training, coaching & consulting companies, and was started in 1990 with two primary goals in mind: To help shop owners build more profitable, successful businesses, and to give back to the industry that we love so much.

To ensure we're able to reach these goals every day, we only hire coaches and trainers with extraordinary track records of success, and are pleased to say that every one of them works with Elite for one reason and one reason alone: Because they are passionate about making this industry a better place by improving the lives of shop owners, their employees, their customers and their communities.

We know from experience how challenging it is to run a successful auto repair business, so we're here to make sure you're able to build a better shop and a better life, and that you never have to do it alone again.

The Elite Advantage

  • Every Elite coach runs, or has run, one of the country's top shops
  • We all live by the principle that we'll never put money ahead of people
  • We consistently deliver extraordinary results
  • Teaming up with Elite gives you access to our entire family of experts
  • We'll help you build a more profitable shop, and elevate the industry in the process

Hear from members of the Elite family

Scott Osborn, Osborn's Automotive - Redondo Beach, CA

The whole organization, from top to bottom, is filled with quality people that really care about the people they help. This is not a typical management training company for auto repair shops, they put the customer first. If you're looking at the list of auto repair management training companies, you've found the best, with the highest talent and ethics available.

Bob Cooper has been an inspiration to my businesses as well as me personally. I have known him since we wrote repair orders with flat stone and a chisel. He keeps current with what is happening and always has great insight on how we can do better.

Jim Murphy has shown me how to be a leader in my companies and grow my shop like no other coach has been able to. His insight into the industry and dedication to helping us was obvious from the first day we met.

San Diego Union Tribune, one of America’s Leading Major Newspapers - San Diego, CA

Cooper's program offers a different insight to operating an automotive business and has drawn praise from its members.

David Eschbach, Franchise Performance Consultant, Christian Brothers Automotive - Houston, Texas

As an experienced and accomplished coach and consultant, I've never failed to discover clearer vision and more defined wisdom after attending Bob's seminars and classes. His sincere belief that our business is about the people behind the wheel is what makes his guidance true. In today's ever competitive and complicated market, proficiency in changing parts and flushing fluids is a small part of the success equation. Bob's beliefs, teachings and processes will undoubtedly provide you and your team the communication and behavioral skills required to excel in the repair and service business.

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Judi Harvey, Auto & Fleet Mechanic - Modesto, CA

Our coach, Jim Piraino, has helped Bob and I take our business to the next level and further than we could have ever imagined in just 8 months. Our business has grown from 2 technicians to 4 and our car count has more than doubled. We look forward to our weekly calls with Jim and his encouragement and wisdom. The fact that Jim takes time from retirement and family to make a difference in our business makes Bob and I want to do more for others, to give back. His sense of humor turns a difficult week into a productive week and makes those difficult times not so difficult. We have built a personal relationship with Jim of trust and confidence. If he tells us to change something we implement it immediately and have always seen positive results. Thank you Jim!

Daniel Wisian, Tech One Automotive - Austin, TX

I wish I would have done this 15 years ago. Doug Stoll and Elite have helped me reach levels that I never thought were possible for my small shop. We started seeing positive results after about 2-3 coaching sessions with Doug, starting around the first week of January 2015.February is A short and normally below average month for us, but by the end of the month we had the best month in our 15 year history and its been that way every month since. We will end the year about 50 percent up from our best year ever.Our employees love working here now, and I get to spend more time with my family. Thanks Doug, and everyone at Elite for your help.

Shaun Tipton, European Edge - Thomasville, GA

Without a doubt I would highly recommend Frank Scandura as a Business Coach. I have been working with Frank for over a year now and the changes in my company have been extraordinary. When I first called Elite Worldwide I had 2 techs and myself, playing technician, service advisor, HR, marketing and anything else that needed to be done. This left me with no time and complete chaos. I was highly skeptical as to whether or not they could really help. I have seen many "fly-by-night" companies who claim results but in the end only want your money. Under Franks advise I hired a service advisor (which I did not think I could afford) and pulled myself away from the shop as a technician. The results were completely contrary to what I believed would happen. The shop ran much smoother and our ARO rose tremendously. I had more time with my family and more time to focus on my company. We now have 2 Service Advisors, 3 technicians and a shop manager. I now spend most of my time focusing on what really matters, making sure that my company is healthy and successful. We are about to embark on a new journey as we open our second location and none of this would have been possible with out the help and guidance of Frank and Elite. I not only consider Frank a mentor but a good friend as well.

James Allen, Auto Pro To Call – Chapel Hill, NC

For any of you who are looking for a training program that creates permanent change in behavior, you really owe it to yourself to take a good hard look at the Elite Masters Program. The results are sustainable and are the best we've seen, hands down. After sending our advisor Jamie through their 6 month course, his ARO increased steadily and is up by $137 over where he started! His GP is now consistently the highest our of all of our staff and has a closing ratio that is consistently between 65% and 75%. Many sales courses generate a spike in results that fade away once the advisor slips back into old habits. This is the opposite of what happened with the Masters Program. Jamie is still producing these numbers even a year after program completion. Jamie says that he personally loved the program and feels much more confident in his abilities because he now has a consistent, systematic approach to presenting to our customers. The results, while outstanding measurably, are also priceless in many other ways. You can't put a price tag on happier customers and a happier, more confident service advisor! Thank you to Doris and team Elite for doing such an outstanding job!

Scott Caster, Advanced Auto Center - Sacramento, CA

I just wanted to give a big THANKS to, Jennifer Monclus, who runs the Elite Master's Program for Elite Worldwide. This program is targeted for your Service Advisors and is 6 months long. This is by far the best Service Advisor Training Program I've been involved with. This Training includes numerous testing stages and continual role playing and critiquing. I can see the changes in my Service Advisor's abilities everyday. Jennifer keeps in contact at every stage of training with me and the progress of my Employee. She is Second to NONE!!!!!!!!

Andy Tobias, Tobias' Automotive Specialists - AAA Top Shop Award Winner 6 Years Running - Cave Creek, AZ.

I originally thought that a program like this would be too expensive and that I wouldn't be able to recapture my investment. Boy, was I wrong. My advisor recovered my investment in the first month. His Average Repair Order has increased by nearly $100, and his monthly sales have increased over $17,500 on average after sending him to the Elite Masters Program. The program just keeps paying dividends every day, every week and every month. I highly recommend this program to anyone.

John Johnson, Johnson's Auto Care - North Conway, NH

Elite Pro Service is a unique program! I would recommend it to any shop owner looking to take their shop to the next level. With coaching from Jim Murphy, training from Elite's Bob Cooper and 90 of the best shop owner's in North America at your disposal this program has some serious fire power. With Jim Murphy's guidance and the help of my PAC members, we have increased Gross Sales by 55% raised our overall Gross Profits, reduced Expenses and developed many systems that make running an auto repair facility easy.

Chelsea Clark, Desert Automotive - Sierra Vista, AZ

As a person with extremely high expectations I rarely take the time to write reviews and provide public feedback; however the group at Elite have more than exceeded my personal and business expectations. Bob Cooper and Jim Murphy's Pro Service group is "second to none" in the Automotive Repair & Service industry. I am both blessed and honored to be part of this organization. After joining the Pro Service group my business Desert Automotive has gone in directions that we had never thought of or dreamed of. Their "out of the box thinking" environment is truly reserved for the performers in the industry and I recommend Elite only for those serious about their personal and business success.

Marv Kea, Borst Automotive - Tucson, AZ

We have partnered with Elite Pro Service for over 5 years. It has been a great source of information and guidance and has helped us to achieve our goals each year. The automotive field is very competitive and what better way to remain at the forefront of our industry than by having great coaches like Jim Murphy and Bob Cooper. Having access to 89 other likeminded individuals doesn't hurt also. With the help of Pro Service our net profit is up 59% this year!